Halloween sales have continued to grow over the last few years. According to the National Retail Federation, 72% of consumers plan to celebrate Halloween this year and 52% plan to decorate their home or yard. DIY Halloween décor is a growing trend as consumers find spooky and imaginative new ways to express themselves. Help your consumers create a haunting and inviting yard, porch, and home this Halloween!
Crafty Creepers
Crafty Creepers is a trend that highlights organic naturals, handmade crafts, and textural fabrics to create a warm style that feels comforting. Colors include neutral tones with straw and dried botanicals that provide natural texture. Jack-o-lanterns and skulls are weathered, faded, and earthy or black. Bouclé, quilted detail, and felt, along with mix-and-match patterns and upcycled materials, add to the grounded feel.
Consumers can create shaggy, fantastical ghosts with a FōM sheet and fabric scraps. Using muted or natural colors, frayed and worn fabrics, and soft, organic textures and materials can create a handmade, grounded look that will feel inviting to guests and family for a Halloween celebration.
Witch’s Apothecary
Witch’s Apothecary is a witch’s haunted garden manor with dark and spooky elements of nature indoors and out. Moody florals and dried botanicals mix with bats, gothic butterflies, skeletons, spirits, and other apparitions. The décor is gothic and lush with velvety, flocked finishes, dark jewel tones, rough textural finishes, and unexpected organics. The style is murky and mysterious.
Consumers can create a bewitching porch decoration using a CraftFōM ball, a tomato cage, a witch’s hat, and flowy tulle. This enchanting porch decoration can stand alone or be placed in an urn or container near the front door. Adding lights can also give it a magical glow. This craft is perfect for creating the Witch’s Apothecary porch style with a moody wreath and other gothic botanicals.
Digital Dimensions
Digital Dimensions embraces otherworldly aesthetics influenced by digital innovations and AI with bold color, ombré, optical and lighting effects, translucency, tinting, and color shifts from pastel to bright or neon. It's playful and imaginative spirit with ghosts, mummies, and eyeballs is perfect for Halloween décor for the yard, home, or parties and crafts with a fun, modern flair.
Ghosts are a perfect addition to the Digital Dimensions trend and can be crafted by consumers using CraftFōM balls and fabric hung to give the allusion of flying and hovering. Neon lights can also be used with tomato cage ghosts for the porch to give the ghosts a unique glow. Consumers can try unique fabrics with a shimmer or iridescence for a more dimensional and interesting look.
Crafty Creepers Palette
Witch's Apothecary Palette
Digital Dimensions Palette